You can use the Sales Estimator to look up a product’s monthly sales volume by entering its ASIN. You’ll see the number of vendors in addition to the sales forecast, so you’ll know how fierce the competition is. You may also look at a product’s price and sales volume since it was first added to our database. You’ll have a better notion if it’ll perform well in the future this way. Before placing an order with your supplier, you can use this method to see if a product possibility is worth pursuing. You can Go Now to the Amazon website to know more.
Every firm will not be suited to selling on Amazon. So don’t rush into it just because you’ve heard it’s profitable from others. Here are some things to think about when deciding whether or not your company is a suitable fit for Amazon:
- Many competitors are likely to sell essentially the same things as you do. You can expect others to have gotten there first, selling the same items you do unless you have rigorous restrictions over your wares.
- Amazon determines the regulations. On Amazon, your primary opponent is typically Amazon itself, which sells similar products sourced from 1P providers. Amazon almost always prioritizes its products on the site, including the Buy Box and the white box.
- Amazon encourages sellers to use Fulfillment because it is one way for Amazon to ensure that all of its customers receive consistent service. One issue for FBA sellers is that Amazon sees them as one-time transactions with no chance for remarketing. Instead, Amazon holds you responsible for providing distribution. If another seller undercuts you on Amazon, Amazon will usually refuse to help you remove the other seller’s listings unless you can prove the goods is counterfeit.
- According to Amazon, you must respond to consumer inquiries within 24 hours, 365 days a year. There are also stringent criteria in other areas, such as shipment schedules, confirmation emails, etc.
- Brands that meet specific criteria, such as a registered trademark, Global Standards One-sourced Universal Product Code codes, and branding on both packaging and physical products, are given more privileges by Amazon.
Final thoughts
Many companies try to resale items on Amazon. However, if you choose to go that route, you must exercise caution. You may find yourself competing against others who are reselling the same product and the brand that sold it to you. Because you’re all selling the same thing, you’ll be fighting for the coveted Buy Box, which normally goes to whoever has the lowest price (provided Amazon Retail doesn’t offer it). You’ll frequently discover that a small business that doesn’t comprehend its entire cost structure would underprice everyone else to obtain the Buy Box, resulting in a loss.
If you want to resell on Amazon successfully, you should seek an exclusive sourcing relationship with the brand from which you are purchasing your goods. You’ll also need the brand’s promise that it won’t sell straight on Amazon or become an official Amazon vendor without providing you with adequate notice. However, finding brands that would comply with the criteria can be challenging.
The development of private label brands by resellers, allowing them to become exclusive resellers of their brands, is a recent trend. Of course, others will continue to sell the same types of (near-identical) things, but you can focus on marketing your brand.
